Just today we were asked by a member of the Green Sports Alliance to “refrain from regularly making your FWF facebook and twitter posts be cheeky slaps at the real accomplishments of the teams/leagues/alliance as if fans are the only way to bring about change in the sports industry…”.
While we acknowledge our posts of late have erred on the side of “cheeky” and some have been down right “douchebaggy” our intent is not to go negative but rather point out the broader context of sports/teams not aggressively seeking fan engagement in the name of sustainability. And we will continue to do so until the leaders of the #greensports movement embrace fan engagement programs (be it FWF or any other) with the same energy they have put against the greening of their operations.
Look, we are fans of any actions meant to green up sports and have repeatedly highlighted…
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